Sally walks into a store and is looking around to learn more about a new product. This is something that a merchandiser would assume is easy due to the layout and signage in the store, but Sally is having trouble and eventually leaves without making a purchase. This...
What do these retail buzzwords actually mean? The traditional retail lingo is constantly evolving. The phrase “check out” once simply meant to go to a physical aisle, wait in line and have the cashier ring you out. Now it can mean to go to the online shopping cart,...
You walk into your favorite store and while you start shopping you get a ding on your phone. When you look at what you received, you see you’ve “magically” gotten an offer for an item you were just looking at. This nudges you to take a look and consider a purchase...
Security breaches are happening every day and more and more they result in a ransomware attack. Hackers are creating advanced malware that can evade even the best detection tools. See how one company dealt with this ever-growing threat landscape. The Situation The...